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Case Studies

Accenture

Accenture - Career Day Roadshow

Event Overview

  • Client: Accenture
  • Event Type: Graduate Recruitment
  • Event locations: Roaming around the country – 5 hrs per university
  • Number of units: One

Statistics

  • Total unique emails captured: 775

Result

The comments and feedback from the guests who used the photo booth, tell me that the event was successful. Students queued to use the booth and loved that it was not just a machine taking your details but also taking your photo which brought the fun aspect into the interaction.

The users at both the universities felt the same way and it attracted people to the stand, to use and ask questions, interact with the team and gain knowledge about Accenture. It highlighted Accenture’s presence and certainly differentiated Accenture.

The outcome numbers are another indication of the success and the first step in creating a solid database is in motion.

"Don't be AFRAID to get CREATIVE and EXPERIMENT with your MARKETING" Unknown

About Accenture

Accenture is a global management consulting, technology services and outsourcing company, with approximately 261,000 people serving clients in more than 120 countries. Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world’s most successful companies, Accenture collaborates with clients to help them become high-performance businesses and governments. The company generated net revenues of US$27.9 billion for the fiscal year ended Aug. 31, 2012.